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Best 5 SEO practices in 2019 to grow your online presence.
You probably are aware of the growing awareness about the SEO and how businesses are taking a digital approach for growth. Not more than two decades ago, ranking websites on the top of the search results wasn’t as difficult as it is now. And to clear the clouds, this owes to the ever-evolving search engines.
With the integration of artificial intelligence into the search engine algorithms, has put forth a threat to the spammers and PBNs. Strict policies and a refined search metric system, has empowered the user to get optimized results for their search terms, personalized to their own taste.
For a small business, digital presence means a lot. A basic website, best seo practices, and healthy referral traffic are some of the basic ingredients for business growth online. But these are not just enough anymore.
Your Website Design Improves Your Trust Factor
One of the most important metrics used by the search engines is the design and user interface of your website. You should include pages such as your team intro, your company bio, your testimonials, and many other such pages that can build you trust amongst your traffic. This, in turn, would reduce your website’s bounce rate and improve your website’s trust factor(credibility), a.k.a. TF.
Are You Making Use Of Paid Promotions?
Since every website developer and SEO strategist knows how important website design could be, this has toughened the competition for top ranks. What if there was another way around? All the major search engines offer paid promotions. For example, Google has its “Adsense” and “Adwords” tools that can promote your website over the natural rankers, for your desired keywords. And this is for just a small premium that you have to pay depending upon your plan, PPC or Time-based. No matter, what plan you choose, you are sure to rank at the top for your desired keyword(s).
Good Signals For Your Website Increase Your Rankings
Backlinking is inarguably the most significant signal for search engine optimization. A good SEO strategist would suggest you to fetch good quality inbound links from relevant blogs and websites. You can have a look at OutreachMonks to know how backlink generation can improve your rankings in the search results. And one of the best things about this technique is, it is everlasting. You’ll keep on benefitting from the links that you build for as long as they exist. Undoubtedly, the bots crawl your website and the back link (outbound and inbound) it has, which improves your website’s authority on the internet.
Social Media Is Trending!
Yes! You got that right. Social media is the most influential of the ways to get your website to rank on the first page and gain traffic organically. You should create your business profiles over the trending social media websites such as Facebook, Instagram, and Youtube. Moreover, you should link them with your website. Inarguably, it has been established that social signals provide more authority juice to websites than any other.
This is just the tip of the iceberg. The whole list of SEO practices is way too long and not possible to be stitched in just one piece of information. Nevertheless, these operations, if conducted cautiously can surely help with your SEO.